Strategic Planning and Financial Health for Arts Organizations: Overview and Case Study

Tuesday, October 9th at 2pm EST (United States and Canada)
SMU DataArts Director Zannie Voss will share findings from the newest report detailing the financial health of arts organizations in the U.S. through an examination of working capital. Appalshop Financial Director Daryl Royse will discuss how the findings inform the organization’s strategic planning process. A comprehensive question and answer session will follow the presentations.
Dr. Zannie Voss is a recognized authority on arts management and patronage. She is director of the newly merged SMU DataArts (, and was founding director of SMU’s National Center for Arts Research.  Prior to joining the SMU faculty in 2007, she was a professor in the Department of Theater Studies and an adjunct professor in management in the Fuqua School of Business at Duke University, where she also served as producing director of Theater Previews at Duke, a professional theater company dedicated to the development and co-production of new works. She is co-author of numerous scholarly publications in top marketing and management journals, the book Outrageous Fortune: The Life and Times of the New American Play, published by Theatre Development Fund, and Theatre Facts for Theatre Communications Group for the past 20 years.
Daryl Royse joined Appalshop in February of 2017 as Financial Director. He is a native of Flemingsburg, Kentucky, and graduated from Georgetown College with degrees in Accounting and English.  After pursuing graduate work at Morehead State University in English and Music Education, he moved to Lexington, Kentucky, focusing on his professional career in Accounting.  During this time, Royse also served over 15 years on several LGBT non-profit boards, including Moveable Feast Lexington, the Lexington Pride Festival committee, and the Imperial Court of Kentucky.  Much of this work was to increase access to basic services, promote equality and fairness, and facilitate community awareness.  Building on previous small business ventures in the hospitality industry, Royse relocated to Whitesburg in the fall of 2015 and, with his husband Brad Shepherd, opened Heritage Kitchen, an American comfort food restaurant.